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Who We Are

Welcome to Lofi Baby—where lofi music, art, and community come together. We’re a community-first brand and online store, created for lofi enthusiasts who love mellow beats, nostalgic vibes, and the freedom to create. Our mission is simple: to connect listeners with the creators behind the music and offer thoughtfully designed merch that captures the essence of lofi culture.


What We Do

At Lofi Baby, we’re all about fostering a community where music and art thrive. From our curated playlists to our artist collaborations, every piece of content is designed to enhance your creative flow and relaxation. We offer more than just music—our exclusive merch, inspired by lofi aesthetics, reflects the same care and creativity that drives the genre. Each purchase supports not only us but the wider lofi community, including the artists who make it special.


Our Story

Lofi Baby began with a love for the calming power of music in a busy world. Starting as a YouTube channel curating chill playlists, we grew into a platform that celebrates both music and the creators behind it. As we connected with talented artists and fans, our community expanded, leading to this store—a place to support lofi culture and those who contribute to it.